COOL STUFF
DAVID ERWIN
MULTIDISCIPLINARY CREATIVE
About Me
A visionary creative leader, I have driven brand strategy and innovation at Heavy Metal Magazine, DC Comics, and Hasbro, overseeing multi-platform campaigns that generated substantial global success. As Executive Creative Director at DC Comics, I managed iconic properties like Batman, Superman, and the Justice League, enhancing fan engagement and driving significant revenue. At Hasbro, I led the Transformers franchise, contributing to projects like the Bumblebee movie, resulting in commercial growth. My creative direction consistently blends storytelling with business strategy, delivering compelling narratives and financial success.​​​​